It’s called an ice bath, and it’s not for the weak, faint of heart or people who don’t like the cold. Ice baths are the hot new trend in cold therapy with a chill following. Both C-suite executives ...

Soothing sore muscles. Improving mood and sleep. Accelerating weight loss. Vagus nerve stimulation. Wellness enthusiasts, athletes, and maybe even your gym buddy are regularly praising ice baths for a ...

Celebs who don’t age are a frequent topic around this office. Recently, a certain singer-producer-creative director was top of mind: “How has Pharrell Williams looked 25 years old since he was 25 ...

Co-authored by Lauren Rudolph and Robert T. Muller, Ph.D. The growing trend of “cold water immersion”—immersing yourself in ice baths or taking cold showers—is promoted as providing physical and ...

You've probably seen those images of athletes, looking none too pleased but determined, plunging into tubs filled with crushed ice after an intense competition. The idea is simple: expose the body to ...

This is read by an automated voice. Please report any issues or inconsistencies here. Cold-water recovery has moved from locker rooms into living rooms. Professional athletes still swear by ice tubs ...

Samuel Cornell receives funding from Meta Platforms, Inc. His research is supported by a University of New South Wales Sydney, University Postgraduate Award. His research is supported by Royal Life ...

Why we love it: It’s not just a dip-and-go sitch. All Ice Bath Club outlets in Singapore have their own wellness café where ...

You don't need to Ernest Shackleton yourself to reap the benefits of cold plunging. A calm, controlled ice bath is key. Depending on your disposition, a minute in an ice bath can feel like agony or ...

Breakthroughs, discoveries, and DIY tips sent six days a week. Terms of Service and Privacy Policy. Soothing sore muscles. Improving mood and sleep. Accelerating ...