As consumer behavior shifts more rapidly, understanding in-home usage helps leaders reduce risk, innovate and stay ahead of ...

Breakfast trends in 2024-2025 reveal a shift from product innovation to behavioral change, with snackification, generational ...

From discounts to luxury pricing, learn how fashion pricing psychology impacts consumer behavior fashion and drives modern ...

To demonstrate the portal's capabilities, Instacart has released "The 2025 Consumer Snapshot," analyzing actual purchase behavior. The snapshot separates hype from reality, identifying four durable ...

The way consumers view wellness is shifting, reshaping purchasing decisions across all age groups, and challenging brands and retailers, like c-stores, to adapt their strategies. These are findings ...

A post‑holiday market week brings housing data, earnings from top companies and fresh economic indicators for investors watching momentum.

Pink Papyrus reports the rise of "dog-walking wardrobes" as owners shift from utility to style, driving a $9.97B pet ...

Big Village and NeuIQ’s alliance deepens Bright Mountain’s AI-enabled decision intelligence, turning consumer insights into ...

Discover the social commerce trends of 2026. See how TikTok & Instagram are driving $6.2T in revenue through seamless, in-app ...

The Consumer Behavior Lab is run by Dr. Rebecca Chae and Dr. Rafay Siddiqui in the Marketing Department. There are a number of ongoing projects related to time perception, goals and motivation, the ...

Passport reports U.S. ecommerce brands are expanding globally, with Canada, the UK, EU, and Australia as prime markets for ...