Adidas is a well-known name in athletic wear, trainers, and sportswear generally, and you've likely worn their gear at some point. But have you ever wondered about the meaning behind the brand's ...

Adidas has a fresh new logo for its new 2026 World Cup kits. Featuring a UV print that unveils a hidden monogram, the logo-within-a-logo design is a playful twist on the brand's iconic emblem. Thanks ...

adidas have unveiled a new signature logo for Barcelona starlet Lamine Yamal, co-designed by the 17-year-old forward to represent his roots, creativity and unique playing style. adidas revealed the ...

Adidas has been hacked, with customers’ personal information stolen in a cyber attack. The sportswear giant said criminals stole ‘mainly’ contact information of people who have dealt with its customer ...

The adidas Road to Glory pack football boots brings the F50, Predator and COPA PURE III to the forefront in a colourway perfectly fitting for the crowning moments in the football season. As the ...

Following the popularity of the ancient Chinese "horse face skirt" last year, one of the latest fads in the fashion world has to be adidas' Tang Chinese New Year jacket, which merges all manner of ...

If you're serious about your next marathon PB, you might want to start saving: Adidas has just unveiled the Adizero Adios Pro Evo 2, and it’s a $500 (€500) slice of speed-focused engineering that ...

Sportswear brand Adidas has released the F50+ football boot, which it believes is its fastest ever and could usher in an era of football super shoes. Described by Adidas as "a big departure from where ...

Adidas has been selling sports shoes since the late 1940s - but people are only just noticing the 'hidden message' the brand has been sending to its customers through its logo. Founded by Adolf ...

The Adidas brand logo has undergone numerous transformations over the years in response to changing circumstances and new product launches. A logo is essential for any brand as it attracts attention ...

Adidas has admitted it has a “long way” to go on the performance of its brand and business, after a year weighed down by discounting. Reporting its 2023 results today (13 March), the sportswear brand ...